Message from the Chairman 2014-15    

Dear Leader,

This is my first message to you as Chairman of IESA. It is a matter of great pride to have the opportunity to lead this association that has over the years carved a niche for itself in the country. IESA is today well-recognised for its role in driving policy initiatives in the ESDM industry and ecosystem development in semiconductors and electronics. It is now time to take IESA to the next level – from good to great. And you have a very important role to play in how we think beyond and stay ahead in the years to come. Thank you very much for your contribution to elect a very able Executive Council for the year 2014-15; our EC has a collective experience and leadership wisdom of over two centuries.

Sitting L-R:
Rajendra Kumar Khare (Chairman and MD, SureWaves MediaTech); Vinay Shenoy (MD, Infineon Technologies & Vice Chairman, IESA); Ashok Chandak (Chairman, IESA & Senior Director-Global Sales and Marketing, NXP Semiconductors); Kumud Srinivasan (President, Intel India); Satya Gupta (Founder and CEO, Concept2Silicon Systems).

Standing L-R: Sanjeev Keskar (MD, Sales, PMC-Sierra & Advisor, IESA), Jaswinder Ahuja (MD, Cadence Design Systems), Ganesh Guruswamy (MD, SanDisk India), Krishna Moorthy K (MD, Rambus Technologies & Treasurer, IESA), BV Naidu (Chairman and CEO, Sagitaur Ventures India), Santhanakrishnan Raman (MD, LSI India).

It is clear that “Electronics can change India” and that the Indian ESDM industry will continue to grow. At the same time, we are also painfully aware of the fact that collectively we are not doing enough to make the most of the opportunities available to us in the domestic market. Over 65% of the electronics consumption in India is fuelled by imports. The fabless ecosystem is also still at a nascent stage. The biggest change that I believe we need to usher in is the change in mind set. We need to embrace this change by adopting the mind set of creators and innovators. There are several challenges, but I am sure together we will tide over every roadblock on the highway to India’s ESDM leadership. In fact innovation and execution will be the key to crossing this huge chasm that separates early adopters from the mass market that is still waiting to be tapped.

Let me now tell you a little more about our proposed agenda for this year. I, along with Executive Council, have decided to put relentless passion and focus on execution. More importantly the focus is on outcome-oriented actions that are aligned with IESA vision to make India a powerhouse of ESDM.

Here is a summary of the key priorities on the agenda:

  • Government policy implementation
  • Encourage product creation through various start-up initiatives for fabless and electronic systems
  • Step up manufacturing while maintaining R & D leadership.
  • Promote collaboration with other industry bodies
  • Member connect initiatives
  • Talent development

In addition to the series of events we have put together for the year, we also have an extensive marketing plan to promote the Indian ESDM industry and increase the reach and awareness about the industry that we are all so passionate about. More about all this later.

In all, the EC and I have our task cut out for the year. And I would like to begin my tenure by requesting your support and feedback, which is very important. You will receive a separate mailer from the IESA office requesting your feedback. In addition, please feel free to write to me at with your views, opinions and concerns too. I will do the best I can to address them along with Executive Council of IESA.

Look forward to your engaging participation and inventive enthusiasm in realizing the IESA Vision.

Best Regards,

Ashok Chandak
Chairman – IESA
Senior Director
Global Sales and Marketing
NXP Semiconductors